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As one of the popular brand names in America, Fossil designs and manufactures a collection of fashion watches, leather goods and other accessory assortments for both men and women. Founded in 1984, the company began importing retail goods from Asia, specifically watches, since trendy, fashionable timepieces were all the rage at that time. It then introduced its own brand of Fossil watches, striking a nostalgia chord with its customers by inspired designs from the retro styles of the 1930s to 1950s. Business was booming, and Fossil entered international markets with numerous outlets across the globe today.
The company have also diversified its product line and introduced new accessories into the market with small leather goods like wallet and bags as well as sunglasses. Fossil began packaging its watches in decorated tin containers and wooden boxes that have strengthened the nostalgic appeal of its merchandise. With a classic design and timeless appeal, browse the range of products by Fossil in Singapore (SG), available in duty-free shopping.