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Introduced in 1873, Heineken is a “premium” lager beer that was founded in Amsterdam by Gerard Heineken, who was then a young entrepreneur that wanted to cultivate his passion for brewing. The pale lager beer can be recognised by its signature green-coloured bottle and bright red star. Beers from Heineken can be found in nearly every pub, no matter which country you are in, as the brand exports its products to over 190 countries worldwide.
Heineken has a strong and bitter aftertaste that sets it apart from the majority of internationally mass-produced beers while retaining a subtle taste of malt and sweetness. Beers from Heineken undergoes a 28 days brewing process that results in a beautiful golden-coloured alcoholic beverage that is drunk with ice by many beer drinkers around the world. The ubiquitous brand is incredibly popular in Singapore, although that may be attributed to the country’s position as Heineken’s Asia Pacific headquarters.