Laneige is a South Korean skincare and cosmetic brand that was founded in 1994. In the beginning, the brand only focused on skincare products for Korean women. They later expanded their operations throughout East Asia and Southeast Asian countries like Taiwan (TW), China (CN), Singapore (SG) and Indonesia (ID). Laneige has gained immense popularity amongst many young women in different countries, as their excellent products deliver the promised results. Some of their popular products include Sunblock, Toner, Moisturiser, Multi Cleanser, Eye Cream, Water Sleeping Mask, Water Bank Essence / Gel Cream, Lip Sleeping Mask, Cushion and Lipstick.
Throughout the years, Laneige has consistently released different skincare creams and cosmetics that catered to the needs of Asian women. As they believe that hydration is the key to the healthy, youthful and glowing skin, the brand developed Water Science, a technology that allows the skin to be naturally hydrated. To further enhance the radiance of the skin, Laneige introduced their makeup line in 2002 with moisture retaining, whitening and long-lasting properties. When used together with their skincare products, Laneige’s makeup products can give you a natural look while protecting your skin from environmental stressors.