Mark H McCormack
Mark H McCormack launched his company, IMG, formerly International Management Group in 1960 and turned it into a legendary empire that has unrivalled global reach and dominance. Widely credited as the pioneer of sports marketing, he has built the largest sports media company in the world by turning sports into big business. From being the largest producer of televised sports programming to a seller of sports television rights, IMG also kick-started negotiations of endorsement contracts between athletes and sponsors. As IMG’s sole owner, chairman and chief executive, he oversaw his company representing hundreds of sports figures, models and talents.
With decades of invaluable experience and impact as an accomplished entrepreneur, he wrote several books including What They Don't Teach You at Harvard Business School which charted at the top of The New York Times bestseller list. Focused on practical, street-smart counsel and personal anecdotes, his books remained a business classic must-read. Grab your copy in Singapore’s duty-free shopping.