Well-known for its range of milk chocolate products, Cadbury grew from a small family business into one of the largest confectionary brands in the world. Founded in 1824, founder John Cadbury was selling a line of cocoas and drinking chocolates which became the best-selling products in his grocer’s shop. He entered the world of milk chocolate over 70 years later where his son perfected the recipe and introduced a new rich and creamy milk chocolate. Cadbury Dairy Milk was launched in 1905, with the same milk chocolate formula that is still used today.
In the 1920s, Cadbury expanded its product range offering chocolate products such as Creme Eggs, Crunchie and Flake. Aside from its original milk chocolate flavour, the brand also added other exciting variants such as hazelnut, caramel, fruit and nut as fillings covered in chocolate. Wrapped in its distinctive purple packaging, Cadbury chocolates are perfect for indulging, sharing and gifting. Browse the selection of treats by Cadbury in Singapore’s duty-free shopping.