As one of the popular brand names in America, Fossil designs and manufactures a collection of fashion watches, leather goods and other accessory assortments. Founded in 1984, the company began importing retail goods from Asia, specifically watches, since trendy, fashionable timepieces were all the rage at that time. It then introduced its own brand of Fossil watches, striking a nostalgia chord with its customers by inspired designs from the retro styles of the 1930s to 1950s. Business was booming, and Fossil entered international markets with numerous stores across the globe today.
Fossil began packaging its watches in decorated tin containers and wooden boxes that strengthened the nostalgic appeal of its merchandise. Designed with a variety of styles and materials, the collection of watches incorporated deconstructed leathers, colourful metals and minimalistic aesthetics for a statement-making accessory. Each creation offered contemporary functionality and timeless designs. Browse the range of watches by Fossil in Singapore, available in duty-free shopping.