Jägermeister is an alcoholic beverage that can be drunk as a digestif, to aid digestion after a meal. The brand was created in 1935 when Curt Mast took over his father’s vinegar factory and developed the recipe for the now-famous herbal liqueur. The Jägermeister recipe contains 56 ingredients ranging from fruits, herbs and spices to roots, and takes a year to mature inside oak barrels. Even till today, the exact recipe for Jägermeister is a company secret and is produced by the original factory in Wolfenbüttel, Germany.
Although Jägermeister was initially targeted towards Curt Mast’s fellow hunters, it is perhaps now better known for its popularity among partygoers that drinks Jägerbombs, where Jägermeister is mixed with an energy drink. Behind its popularity in the party scene, Jägermeister remains a brand that strives to achieve excellence in its industry by adopting a demanding production process. An astounding total of 383 quality checks are required before a single bottle of the world-famous herbal liqueur is allowed to leave the factory. Apart from its distinctive taste, Jägermeister is also for its green, rectangular-shaped bottles that are incredibly hardy. Purchase Jägermeister from iShopChangi in Singapore and make your own cocktail at home.