Originated in South Africa, Olay was developed by chemist Graham Wulff, which was known then as Oil of Olay. The brand began with only a pink “beauty fluid” product that aims to replenish deep hydration for the skin in its early days. It was created for his wife, who wanted deep hydration without the greasy feeling from thick creams of the day. Over the years, it continues to improve its skincare formulas to meet women’s changing needs. Using advanced technology, Olay design and develop products with quality ingredients and formulations.

The brand expanded its range beyond hydration into cleansing, sensitive skin and anti-aging skincare. Olay has since launched new products that work at the surface cellular level and treat various skin concerns. The brand aims to meet the full range of skincare needs regardless of age or skin type. Shop duty-free online today for Olay products exclusively at iShopChangi.