Mr. Jack Daniel established his distillery in 1866, making it America’s oldest registered distillery. Located in the little town of Lynchburg, Tennessee, in the cave spring hollow with abundance of cool, iron-free spring water, perfect for making his whiskey.
Jack Daniel’s is crafted according to all of bourbon’s quality standards but undergoes the extra step of mellowing drop by drop through 10 feet of hard sugar maple charcoal. Mellowing the whiskey gives Jack Daniel’s its smooth character and distinctive taste.
It makes jack Daniel’s a Tennessee whiskey and not bourbon. After mellowing, Jack Daniel’s whiskey is matured in new, charred American white oak barrels, from which the whiskey draws its spicy oak notes and its rich, golden color.