Aperol is the perfect daytime aperitif. Bright orange in colour, its unique bittersweet taste is derived from a secret recipe that has remained unchanged since its creation. Aperol proudly stands as Italy’s number 1 spirit.

Unique Selling Points
History: The Barbieri brothers launched Aperol in 1919 at the Padua International Fair, and it quickly became one of Italy’s favorite liqueurs, and it is World number 1 spirit aperitif until today.
Taste Profile: Aperol’s unique intense orange bittersweet notes and low alcohol contents not only stimulate the appetite but also makes an exceptional choice for Aperitif cocktails such as Aperol Spritz.
Drink Strategy: Aperol Spritz is one of the best-selling cocktails in the world. With its vibrant orange colour and taste profile, the growth of Aperol Spritz is generating a viral social media buzz driving consumer demand across all consumer groups.

Tasting Notes
Appearance: An unmistakable bright orange.
Nose: Lightly alcoholic, zesty orange with an appealing complex.
Palate: Intense orange top with herbal and woody body notes, pleasantly bittersweet and salty notes of rhubarb.
Aftertaste: Herbal, long-lasting, pleasant and typical bitterness.