This year's been a whirlwind of trends that caught our fancy so fiercely that many have even gone a bit TikTok viral, exclaiming, ‘Spectacular, give me 14 of them!’
From lip-smacking strawberry makeup looks to tech gadgets that became our new best friends, some trends truly left their mark, promising to swagger into 2025 with unabated charm.
So, here are some of the highlights that aren’t just for the 'Gram but are here to stay—because who doesn't love a good trend that keeps on trending?
Dip your nails into the paint pot of love with a fiery splash of red!
TikTok's buzzing with whispers that red nails aren't just a fashion statement—they're a love magnet.
And with #rednailtheory clocking in millions of views, it's clear that a bold red manicure could be more than just a pop of colour—a reminder for admirers of the carefree '90s or perhaps even a touch of maternal comfort?
Why not test the theory yourself?
Try Eclipse Nail Colour #225 for a flirty strawberry red or #212 for a sultry wine-inspired hue, and let your fingertips do the flirting!
What does it take to smell like Rihanna?
Long before her own Fenty fragrance hit the shelves, Rihanna's scent was a hot topic, with celebrities and fans alike having long raved that she smells downright divine.
Whispers abounded about her mysterious, heavenly scent, a luxurious blend by Kilian that’s rich with notes of marshmallow, vanilla, and caramel. But if your budget doesn’t stretch to celebrity scent prices, don’t fret!
Try Viktor & Rolf’s Flowerbomb for a floral burst mingled with sweet vanilla and a hint of patchouli, or Yves Saint Laurent’s YSL Libre, blending musk, lavender, and a touch of vanilla.
As trends buzz in and out of the beauty scene, one ingredient has clinched a spot as the quintessential elixir of youth—collagen.
K-beauty has turned collagen masks into the go-to secret for that coveted baby-soft skin that everyone is raving about on social media. From TikTok to Instagram, you can see the transformative effects of this beauty product, where a simple application leaves your face looking rejuvenated and oh-so-supple.
For those eager to jump on this trend bandwagon, try the Ottie Pepta Collagen Mask, infused with peptides to fortify and hydrate weary skin. Or, for a daily dose of skin vitality, the MEDIHEAL Collagen Ampoule Pad keeps your complexion looking vibrant and fresh.
Who says style is reserved for the young and restless?
Grandpacore is proving that comfort and classic cuts are back and here to stay, pulling a page right out of your grandfather’s fashion playbook that screams laid-back luxe.
Nail the look with the Tommy x Pendleton New York Stripe Oversized Sweatshirt for that perfect blend of brushed cotton comfort and contemporary oversized fit. Combine it with the Tommy Hilfiger Logo Padded Vest, which offers a cosy high neck and padded warmth. And don’t forget to lace up some Tommy Hilfiger Signature Tape Cupsole Trainers to stride in retro style.
What started as a simple jade roller fad has now evolved into an arsenal of advanced skin-tech marvels.
Ready to give your skincare routine a high-tech boost?
Embrace tools like the VitaLift A+ SmartSculpt Buddy for a non-invasive facelift without the fuss. Or dive into an at-home spa day with the L(A)B=LIFE+BEAUTY Aqua Dermabrasion system, which clears pores and rejuvenates your skin without stepping outside your bathroom, or the Geske Gray 9in1 Microcurrent Scrubber, your go-to for a full facial muscle engagement and an ultra-clean finish.
In 2024, beauty looks inspired by our go-to snacks and sips took over social platforms, especially when icons like Hailey Bieber stirred the pot with her 'strawberry makeup' tutorial, sparking a frenzy for food-inspired aesthetics that had everyone smacking their lips in approval.
From the juicy 'peachy' tints to the rich 'espresso' eyes for a touch of after-dark allure, these makeup trends set the beauty world ablaze.
Recreate the strawberry makeup look yourself with iconic eyeshadow palettes, like the Halal Aura Wonders Eyeshadow Palette, which will let your eyes do the talking with every blink catching the light, or go deep with the M·A·C Eye Palette X6 in Embedded In Burgundy for drama.
Swipe on some Eveline Variete Cooling Kisses Lip Gloss in ‘New Romance’ for that irresistible volume, and don’t forget to treat your lips with the LANEIGE Lip Glowy Balm for that glossy, hydrated finish.
Ready to light up 2025 just like you did this year? Grab those must-have makeup products—from vibrant eye makeup to lush lipsticks—and let your beauty routine echo the fun of this year’s top trends.
Don’t just follow the trends—set them!
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